UX Research Report Generator
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UX RESEARCH REPORT
Study: Checkout Flow Usability | Date: --
Usability Testing: Mobile Checkout Flow Redesign
Prepared by UX Research Team | --
1. Executive Summary
The primary goal was to evaluate the simplified mobile checkout flow. Findings indicate significant friction in the payment entry step (3/5 users struggled), but a high success rate (80%) was achieved when users were directed to pre-saved payment methods. Recommendations focus on improving input validation and making the 'Save Card' option more prominent.
2. Methodology & Scope
2.1 Study Overview
Test Environment: Remote, Unmoderated, on iOS 17
Goal: Evaluate the learnability and efficiency of the new account creation process.
2.2 Metrics Snapshot
- Task Success Rate: 80% (Goal: 95%)
- Avg Time on Task (Key Flow): 135 seconds (Goal: < 120 seconds)
- System Usability Scale (SUS): 72 (Target: 80+)
3. Key Findings & Issues
3 out of 5 users failed to enter their expiration date correctly due to confusing field labels. This resulted in abandonment.
Users spent an average of 15 seconds locating the search bar because the icon was too small on mobile screens.
4. Recommendations & Next Steps
Change the expiration date format from MM/YY to MM / YYYY and increase field size immediately.
Increase the pixel size of the main navigation search icon by 25% for better tap target size (Estimated 1-day fix).